Škoda Scala is the company’s twelfth model range available in the Czech Republic from the Favorit model onwards. With the launch of this compact hatchback, which happened together with the urban SUV Kamiq, Škoda Auto gained new customers for its brand.

So far, 230,000 customers have bought the Scala, which is far below the numbers Škoda envisioned. Last year, just under forty thousand customers purchased Scala, which represents an eighteen percent year-on-year decrease. To give you an idea – the technically related Kamiq crossover was the second most successful Škoda ever in 2022, with ninety-five thousand units sold. It too underwent modernization this year, you can find both facelifted models in the gallery.

Scala is the first Škoda model built on the Volkswagen Group’s MQB A0 platform, which is used, for example, by the VW Polo. The Scala is offered with 1.0 TSI or 1.5 TSI petrol units and a 1.6 TDI diesel engine. The cars come with either a five- or six-speed manual transmission and a seven-speed automatic transmission. Scala’s competitors include, for example, Kia Ceed, Renault Megane, Hyundai i30 or Volkswagen Golf.

After four years of launching the Scala on the market, Škoda Auto announced its modernization last summer, together with the Kamiq SUV: “When the Kamiq and Scala were launched on the market, they redefined the benchmarks of the compact class, not only for the Škoda brand,” said Klaus Zellmer, chairman of the board of the car company, last August . At the same time, he announced the planned modernization of both cars: “We have now further improved both models and taken their design, interior and functionality to a new level.” The improved models of both cars from Škoda’s main production plant in Mladá Boleslav will reach customers at the beginning of 2024. New elements they also include completely new generations of Škoda Kodiaq and Superb cars, introduced in October and November.

Škoda currently offers customers 11 model lines of passenger cars – Fabia, Scala, Octavia, Superb, Kamiq, Karoq, Kodiaq, Enyaq, Enyaq Coupé, Slavia and Kushaq. It operates three production plants in the Czech Republic, has production capacities in China, Slovakia and India, mostly through group partnerships, and also in Ukraine in cooperation with a local partner. It employs more than 40,000 people worldwide and is active in more than 100 markets. Last year, as a result of the invasion of the Russian troops in Ukraine, it ended its activities on the Russian market.

Last year, the automaker introduced a new identity including a simplified logo without a three-dimensional effect, which is supposed to reflect the shift to increasingly important digital communication. This year it announced its intention to change the appearance of all its more than 4,000 dealerships in the world, in the Czech Republic the first dealership in the new corporate identity will be opened in the first quarter of next year.