Lancia is finally embarking on the journey of its rebirth. It wants to become a symbol of Italian luxury and fresh design.

After years of surviving with one model, Lancia is reaching a tipping point and beginning the process of resurrection. The bearer of an important mission will be the Ypsilon model, which will premiere on February 14 at the Milan headquarters.

The novelty will first be available as part of the Ypsilon Cassina edition limited to 1,906 pieces. Lancia apparently couldn’t wait any longer and has already shown the car to the world in its entirety through a promotional video. The public wants to be lured into the One of 1906 reservation program, through which the car can be ordered.

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Lancia wants to base its new image on luxury and true Italian elegance inspired by history. The Pu+Ra HPE study presented last year already showed some details that the Ypsilonka took into serial form. The shape of the body and the battery with a capacity of 51 kWh indicate that the novelty borrowed the basis from the electric Opel Corsa and Peugeot 208. A range of 403 km is expected on one charge. Acceleration to 100 km/h should take 8.2 seconds and the maximum speed is limited to 150 km/h.

Design-wise, however, it goes in its own direction. From the Pu+Ra HPE concept, we recognize a thin logo, from which a line of LED daytime running lights runs to the sides, which is still lined in the upper part by a black strip with the inscription Lancia. The main segment of lights is located separately one level down, as we are used to with Citroën. The flowing roof is extended by a discreet spoiler. From the back, we again see the lights derived from the concept, which drew inspiration from the legendary Stratos. Under the rear glass, we again find a black strip with the brand’s signature, and the door lid is complemented by a plaque with the name of the model.

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The Cassina furniture studio helped with the interior, which coordinated it in color with the blue paintwork of the body. Inside, the seats with the texture of horizontal lines and the center console with a table will catch your eye at first glance. It functions as a storage area for a mobile phone, and will probably offer inductive charging as well. The flat-bottomed steering wheel is trimmed in leather to match the trim details.

Lancia has also developed its own Sound Air Light Augmentation multimedia device. This offers wide possibilities for personalization with widgets. The automaker also promises sophisticated voice control.

Lancia

Lancia, founded in 1906, is one of the world’s oldest car companies. The first car was created in 1908.

Lancia remained independent until the 1960s. But in 1969 it was taken over by Fiat, where it has the role of a more luxurious alternative to its cars. From 2021, Lancia belongs to the Stellantis group.

Lancia Ypsilon